| 1999 | Mar. | - ・Naturally Plus Co., Ltd. (Ariake, Tokyo) established.
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| 2000 | Apr. | - ・Activities in support of the Japan Guide Dog Assocation Started
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| 2002 | Oct. | - ・Naturally Plus Festa 2002 held.
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| 2003 | Feb. | - ・NDS (Naturally Plus Data Station ) system introduced.
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| Sept. | - ・Osaka Branch office opened.
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| Nov. | - ・Naturally Plus Festa 2003 held.
- ・Naturally Plus Taiwan Co., Ltd. Established.
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| 2004 | Apr. | - ・Grand Opening of Naturally Plus Taiwan Co., Ltd.
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| Jul. | - ・Dash 2004 (Taiwan Festa 2004) held.
- ・Naturally Plus acquired ISO9001 accreditation.
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| Oct. | - ・Naturally Plus Festa 2004 held
- ・Capital increased (from 80 million yen to 480 million yen).
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| 2005 | May. | - ・Became a member of AIFN Japan (The National Nutritional Food Association of Japan)
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| Jun. | - ・Taichung (Taiwan) Branch Office opened.
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| Jul. | - ・Hokkaido and Fukuoka (Japan) Branch Office opened.
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| Nov. | - ・Number of cumulative members surpassed one million.
- ・Activites in support of Bird Life Asia started.
- ・Naturally Plus Festa 2005 held.
- ・Dash 2005 (Taiwan Festa 2005) held.
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| 2006 | Jul. | - ・Kaohsiung (Taiwan) Branch Office opened.
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| Nov. | - ・Naturally Plus Festa 2006 held.
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| Dec. | - ・Dash 2006 (Taiwan Festa 2006) held.
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| 2007 | Mar. | - ・Naturally Plus Hong Kong Co., Ltd. established
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| Apr. | - ・Hydrogen Water IZUMIO went on sale.
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| Nov. | - ・Naturally Plus Festa 2007 held.
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| Dec. | - ・DASH 2007 (Taiwan Festa 2007) held.
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| 2008 | Jan. | - ・Hydrogen Water IZUMIO reformulated.
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| Nov. | - ・Grand Opening of Naturally Plus Direct Marketing Pte. Ltd.(Singapore)
- ・Naturally Plus Festa 2008 held.
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| Dec. | - ・Dash 2008 (Taiwan Festa 2008) held.
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| 2009 | Oct. | - ・Dash 2009(Taiwan Festa 2009) held.
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| Dec. | - ・Grand Opening of Naturally Plus Malaysia Sdn. Bhd.
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| 2010 | Apr. | - ・Naturally Plus Taiwan was awarded "2009 Fastest Growing Direct Selling Companies" by The 6th ASIAN-PACIFIC DIRECT SELLING FORM
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| Oct. | - ・Grand Opening of Naturally Plus Korea co.,Ltd
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| Nov. | - ・Kuching (Malaysia) Branch Office opened.
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| Dec. | - ・Kota Kinabalu (Malaysia) Branch Office opened
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